The result
A completely new way to address client's needs, using Jobs To Be Done as the framework to deliver real benefits to the users and a new positioning was established. Agendor became the sales manager's partner to help them achieve valuable moments.
Digital presence
Updott has designed the website completely, with new ways for the clients to find and understand their functionalities and how it can help them address their needs.
The overall identity formed a consistent design system that gives life to the new brand positioning.
Logged area
Updott has also redesigned the logged area for clients while respecting the technical characteristics of the platform and maintaining the architecture that users already knew. With the improved usability and the brand's contemporary personality now more vivid, the product reaches its full potential.
Old
New
Illustration
A specific style of illustration was created by Leonardo Yorka to bring life and dynamism for the brand.